Make marketing move the business. Not just stay busy.
Senior marketing leadership for wellness brands that need clearer priorities, stronger positioning and one person accountable for moving the work forward.
More campaigns, content and agencies rarely fix the problem when nobody owns the priorities connecting them.
Every marketing call returns to the founder
Decisions wait, and the person who should be leading the business becomes the bottleneck.
Teams and agencies pull in different directions
Each one optimizes its own piece, with no shared priority across them.
Budget spreads across too many bets
Nobody decides clearly what to fund, test, pause or stop.
Competitors make the clearer case
Positioning drifts while customers compare you with the alternatives.
Cannadelics gives that work an owner, with judgment and evidence built inside wellness markets.
How we help
Choose the level of ownership your business needs.
Leadership and ownership
Fractional CMO
Senior marketing leadership inside your business. Priorities, positioning, teams, vendors and budget under one experienced owner, without the cost or delay of a full-time hire.
Direction and alignment for a team, agencies or freelancers who can already execute.
Embedded Fractional CMO$11,000 a month · up to 40 hours
Leadership through a launch, relaunch, repositioning or the move to a permanent marketing leader.
Solve a defined homepage problem
Homepage Reports
Compare your homepage with one competitor or five. See where they make the stronger case, where your brand can lead and what to change first, with a strategist’s recommendation.
We have not watched one company. We have watched entire categories evolve.
Since 2017, Cannadelics has worked inside wellness markets as a publisher, commercial partner and advisor, watching brands compete, reposition, adapt to restrictions and make growth decisions across CBD, functional mushrooms, supplements, pet health, functional beverages and related categories.
Category-level experience
Judgment built from patterns across many brands, not from one company or a generic playbook.
Proprietary market intelligence
Homepage IQ and structured competitive analysis show where competitors make the stronger case and where your positioning may be blending in.
Senior judgment, personally led
Every engagement is led by Ofer Shoshani, founder of Cannadelics. The tools provide the evidence. He makes the commercial judgment.
The intelligence behind the work
See the intelligence behind the work.
Public competitive analyses show the evidence and judgment that support our leadership work.
A focused competitive decision
Homepage Matchups
One homepage beside the competitor customers are most likely to consider: who makes the stronger case, why, and what to change first.
One homepage against five competitors: where the category has become interchangeable, where a brand can lead and the direction the homepage should take.
CBDCBDistillery vs NuLeaf Naturals
Pet healthNative Pet vs Zesty Paws
Mushroom coffeeMUD/WTR vs Everyday Dose
See the Matchups
